Beautyrest Black

In a world where we are constantly burning the candle at both ends, sleep has become the ultimate luxury.  

This insight, paired with Beautyrest’s strategic partnership with Patrick Dempsey Racing, introduced the new Beautyrest Black mattress. Meet the Beautyrest Black, the only mattress made with real diamonds.  Yes, diamonds.

Agency: KBS+
Director: Arnaud Uyttenhove @ Caviar