I believe great creative comes from clarity, trust, and momentum. I love building brands, bringing people together, and creating work that makes a real impact—especially in environments where creativity is seen as a business driver, not just a service function. My sweet spot sits right between creative direction, strategy, and execution.

Currently, I’m a Creative Director at DEPT, bringing brand storytelling and creative direction to WhatsApp's growth marketing across video campaigns, art direction, and creator content.

Before DEPT, I was Head of Creative at EarnIn, where I built and led an in-house studio working across brand, growth, and product marketing. I'm happiest when I'm close to the work—shaping ideas, solving problems, and helping talented people do their best thinking.

I care deeply about what we make, and just as much about how we make it, all while having some fun along the way—and yes, I will forever be an advocate of the em dash.

Download my resume →

EarnIn
PayPal
Honey
Crunch Fitness
Nickelodeon

In-House

DEPT
Hook Studios
Saatchi & Saatchi
Publicis North America
KBS (kirshenbaum bond senecal + partners)
Poke NY

Agency

BMW
Boars Head
Goldman Sachs
Google
Harmon Audio
HomeGoods

Agency clients

Keds
Monster
P&G Always
Stella Artois
Vanguard
Walmart
WhatsApp (Meta)


Gold Addy
D&AD Pencil
Cannes Gold Dolphin
One Show
2X Webby Award

Awards

  • I'm lucky enough to have worked with Aeryn for more than 10 years—first as my go-to creative director, then as my client partner. And she's the best I've worked with in both roles. (Unheard of, right?) As an agency creative lead, she operates at the highest level while navigating complex landscapes internally and externally. She's incredibly strategic, a master of craft, a talent cultivator, and a ridiculously hard worker. And then there's client Aeryn, my partner at EarnIn. She wasn't just the creative visionary of the organization—she led the brand from positioning and product launches to always-on performance and social content, growing and nurturing their in-house team along the way. Aeryn brought Slim in on multiple projects and was a true partner in every way. She integrated us into her team, elevated the work, and helped navigate operational and legal complexity while always keeping us grounded in consumer needs. Basically, no matter where Aeryn is, the work and the world are better with her in the room.

    —Michele Kunken, Partner CCO @ Slim Agency

  • I had the privilege of working with Aeryn as her direct report, and she is truly one of those leaders who elevates everyone around her. Aeryn is an incredible creative leader and tastemaker. She is empathetic, thoughtful, and deeply human, while also decisive and clear in a way that makes teams more effective and drives real business impact. She has a rare ability to recognize people’s strengths and place them on projects where they can do their best work, while still creating opportunities for growth, grounding, and purpose. You always felt seen, supported, and challenged in the right ways.

    —Florencia Garcia Carcagno, former direct report

  • Aeryn is one of the absolute best creative partners I've ever worked with, bar none. When she worked at KBS and I worked on the HomeGoods brand, we worked very closely together to turn business and marketing strategies into compelling creative, and Aeryn proved herself to not only be a quick learner and open listener, but a thoughtful creative partner who developed compelling, breakthrough, novel creative for us all the way from concept through execution. She's not only a terrific business partner but a wonderful person as well and I enjoyed every minute of working with her.

    —Jesse Needleman, VP of Marketing @ HomeGoods

  • I had the pleasure of working with Aeryn as her copywriter partner for years. She’s a great creative director, designer, highly collaborative and knows how to work at every level of the business. She’ll give you both high level concepts and effective banner ads. Anyone would be lucky to have her on their team; I wish she was still on mine!

    —Megan Ver Steeg, former agency Copywriter partner